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Icons of Business [Two Volumes] An Encyclopedia of Mavericks, Movers, and Shakers
Kateri Drexler
Book Code: GR3862
ISBN: 0-313-33862-0
ISBN-13: 978-0-313-33862-5
544 pages
Greenwood Press
Publication: 12/30/2006
List Price: $175.00 (UK Sterling Price: £100.00)
Availability: In Stock
Media Type: Hardcover
Also Available: Ebook
Trim Size: 7 x 10
Subjects:
Series Title: Greenwood Icons
Reviews:
  • The entries provide more than mere biographical information; instead, they give context for each individual that begins with a brief overview of his/her achievements, followed by detailed discussions of personal history, career path, and personal life. Each entry includes a major "Leadership Lessons" section, wherein strategies and philosophies come to light; a time line; a bibliography; and handy company contact information. Attention is given to critics and the potential future of each icon. One of the especially nice features is the inclusion of a photograph with the entry's introduction....Useful for adults but especially recommended for young adult collections.
    —Library Journal     April 15, 2007
  • [S]howcases 24 contemporary innovators, mavericks, and corporate leaders in a wide range of industries and industry niches....This set part of Greenwood's Icons series, will be used in academic and large public business collections by students and entrepreneurs to study leadership methods and successes. Readable and engaging profiles for students who are interested in business.
    —Booklist/Reference Books Bulletin     September 1, 2007
  • In this encyclopedia, 23 prominent figures in the contemporary business world are profiled, with discussions of their personalities, career path, leadership style, organizations, skills, and traits, as well as information on biography and their personal lives. How these leaders wield power in the political arena is also discussed, and sections on criticism of them and their future impact are included. Individuals were chosen if their companies were successful market leaders, and they represent a variety of industries. Examples are Oprah Winfrey, Richard Branson, Warren Buffett, Bill Gates, Alan Greenspan, Lee Iacocca, Phil Knight, Martha Stewart, Donald Trump, Sam Walton, and Ted Turner. Quotes, company information, and timelines are incorporated, and information for the entries was drawn from research texts, management books, biographies, autobiographies, interviews, and company websites.
    —Reference & Research Book News     February 2007
Description: The huge popularity of The Apprentice reflects the degree to which business has emerged as a primary force in popular culture. Not suprisingly, what it takes to succeed in the cutthroat corporate environment is not unlike show business--strong ego, ability to withstand rejection, creativity, and risktaking, to name a few of the requisite qualities. Moreover, business figures are increasingly spotlighted in the popular press, either lauded as exemplars of vision, drive, and service to the community or vilified as monsters of greed. For the millions of students pursuing degrees related to business, would-be entrepreneurs dreaming of launching their own enterprises, and frontline employees and managers on their way up the corporate ladder, learning by example is a powerful tool, and the leaders who exemplify business success serve as models. Icons of Business presents 24 entrepreneurs, corporate executives, and mavericks whose influence extends beyond business into society at large. From Martha Stewart to Ben and Jerry, Bill Gates to Anita Roddick, Icons of Business offers indepth profiles of the business leaders whose names and products have become household words. Each profile includes discussion of the subject's background, career, accomplishments, supporters and detractors, and lasting influence. Special features include timelines, sidebars, quotations by and about the subject, photos, company information, publication lists, and print and electronic references. Cross-referenced and indexed, Icons of Business is an essential introduction to the people who mean business.
Table of Contents:
  • Contents
  • Preface
  • Volume 1
  • Jeff Bezos
  • Richard Branson
  • Warren Buffett
  • Ben Cohen & Jerry Greenfield
  • Michael Dell
  • Carly Fiorina
  • Bill Gates
  • Alan Greenspan
  • Andrew Grove
  • Carlos Gutierrez
  • Lee Iacocca
  • Steve Jobs
  • Volume 2
  • Herb Kelleher
  • Phil Knight
  • Anita Roddick
  • Howard Schultz
  • George Soros
  • Martha Stewart
  • Donald Trump
  • Ted Turner
  • Sam Walton
  • Jack Welch
  • Oprah Winfrey
  • Mohammed Yunus
  • Index
LC Card Number: 2006031209
LCC Class: HC102
Dewey Class: 338
PDF Catalogs:
Pop Culture Spring 2008.pdf
PDF Brochures:
Icons of Popular Culture 2007.pdf
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