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Google. Toyota. Harley-Davidson. Apple. These companies and the others in the Corporations That Changed the World Series all have one thing in common: They changed the way we live, and even the way we think. And each has been an industry pathfinder that enabled many other companies to succeed. Each book in the series:
  • Explains how the company changed the way we live, work, enjoy leisure, communicate, drive, or shop.
  • Details each company's history, innovations and competitive advantage, missteps, financial results, and future prospects.
  • Spotlights entrepreneurs and the methods they used to achieve stellar results.
  • Provides timelines for context, trivia for fun, case studies for learning, and executive biographies for interest and profit. Corporations That Changed the World: Perfect for students doing research projects, budding moguls who'd like to follow in the footsteps of Bill Gates or Steve Jobs, entrepreneurs looking for insights or secrets of success, managers searching for profitable strategies, and anyone who wants the scoop on companies that create products they can't live without.
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  • Title Publication
    Apple Inc. 12/30/2008
    Google 10/30/2008
    Harley-Davidson Motor Company 8/30/2008
    Toyota 6/30/2008
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